Primary Type
Our main font used for headings and statement pieces is bold and readable. It commands without shouting.
Typography
Montserrat ExtraBold by Julieta Ulanovsky
AaBbCc
Choose it, mix it, build it, shoot it!
You're already running the top gear, why not include a top of the line suppressor?
Inter by Rasmus Andersson
AaBbCc
Our top goal is to provide the simplest buying experience possible for suppressors. We also work hard to provide great customer service and to offer unbeatable prices.
Secondary Type
Our support font is used for the no-nonsense stuff and larger blocks of text. When the main font is a little overwhelming, the support font jumps in.
Type Hierarchy
Here’s a look at the two fonts working together.
- Montserrat Extrabold heading (in this example the font size is 96pt)
- Montserrat Extrabold subheading (36pt or about a third the size of the heading)
- Inter Regular body copy (24pt or roughly 25% the size of the heading)
* In almost all applications we use a line spacing of 120% with the exception being large headings. For large headings we use 110%
Type Color Use Cases
It’s important for our headings and fonts to be clean and readable on our brand colors.
- Khaki Sand or white is always preferred on Carbon Black or black. Sometimes Bullseye Red can work.
- Khaki Sand or white is always preferred on Bullseye Red. Carbon Black or black should be used very rarely.
- Carbon Black or black is to be used on Khaki Sand. Never Bullseye Red.
- Carbon Black or black is preferred on white. Bullseye Red can be used as a highlight.
Application Examples
Digital Ads: Big, bold, to the point.
Printed Materials: Clean, legible, and just enough flair to make them notice.
Email: Easy-to-read fonts, nothing overly elaborate.